Warwick, RI — Looking for ways to make your company’s social media marketing stand out in the ever-growing crowd?
Start by thinking outside the box of “the same boring marketing tactics,” writes Tabitha Jean Naylor, founder of SuccessfulStartup101.com, in a recent business2community.com post.
Naylor’s first tip is to stay positive and avoid the instinct to “join in on the rant” over a negative or emotional issue.
“Going against the grain… may not be the usual stance businesses take,” Naylor explains, “but it can spike conversation and allow people to see the occasion differently.”
Other tips offered by Naylor include:
— Write longer posts, as long as they’re filled with useful information and guidance. This adds a good mix to your content flow, and can set you apart as an expert in your business field.
— Share your accounts among each other. Promote your Facebook page on your LinkedIn profile, and vice versa. This strategy helps to link readers who may not use both platforms to find your work more easily.
— Try unconventional responses, like using humor when you get a harmless critique, or sharing content that sheds light on your own sense of humor. These steps add character to what otherwise can seem like stuffy and over-professional posts.
Use our Tips & Tricks to improve your sales in Warwick:
This is a new feature on Warwick Post, where we collect the best advice on improving the social media presence for your business — and once you’ve brought everything up-to-date, get the most out of your online business profile and reach new customers in Warwick by creating a Featured Listing.
For less than $20 a month, you can add your Facebook page, Twitter feed, YouTube or Vimeo channel, menus and coupons to reach our growing local audience.
If you’re looking for quick-and-easy ad space in any one of our articles, click one of the blue boxes on any page to set up a Selfie Ad, starting at just $10 a day.
Get started by building a Basic Listing for free, and read more about the terms and conditions for upgrading to a Featured Listing.
For more information, click any of the links above or email Publisher Joe Hutnak at [email protected]
Author: Rob Borkowski
Rob has worked as reporter and editor for several publications, including The Kent County Daily Times and Coventry Courier, before working for Gatehouse in MA then moving home with Patch Media. Now he's publisher and editor of WarwickPost.com. Contact him at [email protected] with tips, press releases, advertising inquiries, and concerns.
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